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Privacy Policy

Business: Machado Method Jiu-Jitsu Carrollton Governing State: Texas Last Updated: July 2, 2026

Your information stays between you and the academy. We use it to answer your questions, book your free intro class, keep you posted on training, and run the mat safely. We do not sell it. Text messages are opt-in, one tap to stop, and never shared for anyone else's marketing. This page lays out exactly what we collect, why, and the rights you have under Texas law.

1. Introduction

Machado Method Jiu-Jitsu Carrollton ("we," "us," or "our") respects your privacy. This Privacy Policy describes the information we collect, how we use it, how we share it, and your rights under Texas law and federal regulations. It applies to machadomethodcarrollton.com and any related forms, landing pages, SMS programs, and in-person enrollment operated by Machado Method Jiu-Jitsu Carrollton.

By using our website, submitting any form, or enrolling at the academy, you agree to the practices described in this policy.

2. Information We Collect

We collect the following categories of personal information:

A. Information you provide directly (website and forms)

  • First name and last name
  • Phone number
  • Email address
  • Child's name and age (when enrolling a minor)
  • Program of interest
  • Any message or comments you submit

B. Information you provide at enrollment (in person)

  • Billing and emergency contact details
  • Health, medical, and injury information relevant to safe training (see Section 9)
  • Membership, attendance, and belt-rank records

C. Information collected automatically

  • IP address and approximate location
  • Browser type and device information
  • Pages visited and time spent on the site
  • Referring website

D. Information collected through cookies and analytics

  • Standard analytics cookies that measure aggregate site usage
  • Google Analytics and Google Tag Manager, and the Meta (Facebook) Pixel, which help us understand site traffic and measure our advertising

We do not knowingly collect Social Security numbers, government ID numbers, financial account numbers, or precise geolocation through our website forms.

3. How We Collect Information

We collect information directly from you when you fill out a form on our website, call or text our business line, visit the academy in person, enroll a student, or interact with our SMS messaging program. We collect information automatically through cookies and analytics tools when you browse the site.

4. How We Use Your Information

We use your information to:

  • Respond to your inquiry and schedule your free intro class
  • Communicate with you about your training, class schedule, and account
  • Send transactional text messages (trial bookings, schedule updates, account reminders) if you opt in
  • Send marketing and promotional text messages (special offers, new program updates, event announcements) if you separately opt in
  • Process your enrollment, membership, and payment if you become a member
  • Keep training safe by knowing relevant health and emergency information
  • Measure and improve our website and advertising
  • Meet our legal, tax, and recordkeeping obligations

5. SMS Messaging Program

Machado Method Jiu-Jitsu Carrollton operates two separate SMS messaging programs. Participation is voluntary and requires a separate checkbox opt-in for each program on our website form. Pre-checked boxes are never used, and consent to receive text messages is never a condition of enrolling or purchasing anything.

Consent language used on our forms:

Transactional SMS opt-in:

By checking this box, I consent to receive non-marketing text messages from Machado Method Jiu-Jitsu Carrollton about my free intro class booking, class schedule, account updates, and reminders. Message frequency varies. Message and data rates may apply. Text HELP for help, reply STOP to opt out.

Marketing SMS opt-in:

By checking this box, I agree to receive marketing and promotional text messages, including special offers, discounts, new program updates, and event announcements, from Machado Method Jiu-Jitsu Carrollton at the phone number provided, including messages sent by automated means. Consent is not a condition of purchase. Message frequency varies. Message and data rates may apply. Text HELP for help, reply STOP to opt out.

Program rules:

  • Message frequency: Varies. Most subscribers receive 2 to 8 messages per month.
  • Message and data rates may apply based on your wireless carrier and plan.
  • To opt out at any time, reply STOP to any message you receive from us. You will receive one confirmation message and then no further messages unless you opt back in.
  • For help, reply HELP to any message, or contact us at (469) 465-9426 or [email protected].
  • Supported carriers include the major US carriers. Carriers are not liable for delayed or undelivered messages.
  • Quiet hours: We honor your local time zone and do not send marketing messages between 9:00 PM and 8:00 AM local time.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. SMS opt-in data and consent are never sold or shared. Text-messaging originator opt-in data is not shared with any third party except the messaging provider that delivers the messages on our behalf. See this Privacy Policy and our Terms of Service for full program terms.

6. Photos, Video, and Media

We photograph and record classes, events, competitions, and promotions at the academy. These images and videos may show students, including minors enrolled with parental consent, and we may use them on our website, social media, printed materials, and advertising.

If you or your child appear in academy media and you would prefer we not use it, tell us in person or email [email protected] and we will remove it from materials we control going forward. Enrollment paperwork includes a media release you may decline without affecting your training.

7. Sharing of Information

We share personal information only with:

  • Service providers under contract who process data on our behalf: HighLevel (GoHighLevel) for our CRM, web forms, SMS delivery, and payments; Google for analytics; and Meta for advertising measurement
  • Law enforcement or others when required by law or to protect the safety of our students and staff

We do not sell your personal information, and we do not share it for cross-context behavioral advertising except through the analytics and advertising tools named in Section 2. You may opt out of that processing as described in Sections 10 and 11.

8. Cookies, Analytics, and Targeted Advertising

We use cookies and similar technologies for site functionality, aggregate analytics, and advertising measurement. Our advertising and analytics tools (Google and the Meta Pixel) may use your information for targeted advertising. You can opt out of targeted advertising by adjusting your browser or device settings, using an opt-out preference signal such as Global Privacy Control, or contacting us at [email protected]. We honor recognized opt-out preference signals as required by Texas law.

9. Health and Emergency Information

Because Brazilian Jiu-Jitsu is a physical, contact-based activity, we collect health, medical, and emergency information at enrollment so we can train students safely and respond in an emergency. This may include relevant medical conditions, injuries, allergies, and emergency contacts. We use this information only for student safety and care, we limit access to staff who need it, and we do not use it for marketing.

10. Your Rights

Depending on your state of residence, you may have the right to:

  • Request access to the personal information we hold about you
  • Request correction or deletion of your personal information
  • Opt out of targeted advertising, or the sale or sharing of personal information
  • Receive a copy of your personal information in a portable format
  • Opt out of our SMS programs at any time by replying STOP

To exercise any of these rights, contact us at [email protected] or (469) 465-9426.

11. Texas Residents

Under the Texas Data Privacy and Security Act (TDPSA), Texas residents may request to access, correct, delete, or obtain a portable copy of their personal data, and may opt out of the processing of their personal data for targeted advertising or sale. We do not sell personal data, and we do not process sensitive data without your consent. We honor recognized universal opt-out mechanisms, including Global Privacy Control, for targeted advertising.

To submit a request, contact us at [email protected] or (469) 465-9426. We will verify your request using the information you provide. If we deny your request, you may appeal by replying to our decision. If your appeal is denied, you may contact the Office of the Texas Attorney General to file a complaint at texasattorneygeneral.gov.

12. Children's Privacy

Our programs serve children, and parents or legal guardians enroll and create accounts on their behalf. For students under 13, we collect only the information a parent provides for enrollment, scheduling, safety, and communication, consistent with the Children's Online Privacy Protection Act (COPPA). We do not knowingly collect personal information directly from a child under 13 through our website without verifiable parental consent. A parent or guardian may review, correct, or request deletion of their child's information at any time by contacting us. See also Section 6 regarding photos and video of minors.

13. Data Retention

We retain personal information for as long as necessary to provide our services and as required by law. Active member and student records are retained for the life of the membership and afterward as needed for billing, tax, and legal recordkeeping. Inquiry and unconverted lead information is retained for a limited period and then deleted or de-identified.

14. Security

We use commercially reasonable safeguards to protect personal information. No method of transmission or storage is fully secure, and we cannot guarantee absolute security.

15. California Residents

We do not have a business presence in California and do not target California consumers. If you are a California resident and believe you have interacted with us, contact us at [email protected] and we will honor applicable rights.

16. Changes to This Policy

We may update this policy from time to time. The "Last Updated" date at the top reflects the most recent revision. Material changes will be posted on this page.

17. Contact

Machado Method Jiu-Jitsu Carrollton 2201 Midway Road, Ste. 312 Carrollton, TX 75006 Email: [email protected] Phone: (469) 465-9426